Group Magazine Analysis For Justin Oakley

The group have each created 2 magazine advertisements of which we all decided 1 each, this is because then we could look at each-others and selected the best professional advert which represents the alternative music genre. The group done this by selecting which one was the most appealing to the target audience of our artist.

The first magazine advertisement i looked at was Harry Hewitt-Chick's which was a very affected because it is a very typical advert of the alternative music genre with the artist in the top image and the simple but professional text with the artist and album details. This is conventional to the music genre and would appeal to the target audience. The advertisement could be improved by the text being increased due to the small size which could be hard to read for the target audience.

Secondly, I looked at Ryan Hall's advertisement which is very affective by using a large amount of techniques and colours which contrast to attract the audience. I think that the magazine has the dull background and due to the contrasting artist image makes the audience look at the artist. However, the writing on the promotional material is very small which means that audience could struggle to view with with on a dull grey background which means that it is hard to see. This suggests that the audience could be unable to see the information about the album and very unsuccessful due to no attraction to the audience. Thirdly, Olivia Smiths magazine is very similar to Ryan Hall's but has all the improvements of which are needed to make it appeal to the target audience. This is due to the image having a glow around Jason Oakley and the text in large font which is contrasting to the background colours which means it is easier for the target audience to view the advertisement and potential increase sales of the album.

Finally, I looked at mine which is similar to the album cover which i have created. This means that all the promotional images follow to make it an effective music artist. I like that the artist is present on the advertisement with the essential details easy to understand and read compared to others in the group. Also, the advert has the characteristics of our music genre due to text being at different angles and sizes compared to the Pop genre. I think that it can be improved by including when the album is released which could cause problems from the audience and effect the potential sales revenue.